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Partnership Initiative•B2B Services
Strategic Partnership Campaign
Co-branded campaign that expanded reach and created new business opportunities.
12
New channel partners onboarded
4
Co-branded campaigns launched
+28%
New-business pipeline
The Challenge
Growth had plateaued through direct channels alone, with no structured way to reach new audiences.
Capabilities applied
Our Approach
- 1
Partner mapping
Identified and prioritised partners whose audiences matched the ideal customer.
- 2
Win-win offers
Designed co-branded campaigns and referral structures that made sense for both sides.
- 3
Activate & manage
Ran joint campaigns and managed the relationships to keep them productive over time.
What's Included
Everything done for you — strategy to results
- Partner mapping & shortlist
- Outreach & pitch materials
- Co-branded campaign design
- Referral & affiliate structure
- Ongoing relationship management
“
Viswise opened doors we couldn't reach on our own — real introductions that turned into revenue.
The Result
12 new channel partners onboarded
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